Before founding a company,
it rarely occurs to us
that the thing that will drain so much our energy
will not be the lack of ideas,
or the lack of funding,
but rather the lack of support we feel
from those whom we most expect or desire support.
The paradox is this.
these people are doing their best to support.
They don’t feel appreciated for their support.
In such cases,
the misunderstanding lies
in the misalignment between their intent to support
and the impact of said support.
Until we can empathize with their intention,
and they with their impact on us,
we’ll be left feeling unsupported,
and they feeling unappreciated.