There’s a meme on how lobsters grow
by shedding their rigid shell and producing a new one.
It points out that before it can grow,
a lobster feels stress against their shell.
Thus, the moral of the story is:
1) Treating stress as a problem to be solved is to prevent growth.
2) Stress can be a sign of growth.
What it skims through, though,
is how lobsters need a rock
to protect itself from predators
before it can shed its shell.
So if our client, employee, boss, or partner
seems to be unwilling to let go of their shell,
or to grow & innovate,
the question isn’t “Why are they being so rigid?!”
It’s “Do we have a rock in place?”
Let me know if you’re willing to be a rock.
We often say “People don’t change.”
What we mean is people don’t change the way we want them to change.
People change the way they are motivated to change.
One of the quickest ways to feel frustrated is to coerce other people to change based on our own value system.
One of the most effective ways of sustaining that frustration is to rationalize why our own value system should be universal.